I Signed up as a Brand, Now What? - 6 Steps to Get You Started
When we built the FlipperSplash app, we knew that nothing like it existed. We knew that it would be tough to go into a business and convince them they needed something that no one else was using, or ever had used. However, we know what a powerful tool we built and wanted to put in the work to show these small businesses just how much Influencer Marketing, and the FlipperSplash app, could help their business grow.
After over a year of beta testing and building case studies and chatting with seasoned Influencers, we finally have the app that we always dreamed of. An app that makes Influencer Marketing both affordable and manageable for small businesses.
As you may know, the first month/Gig are free for Brands. No contracts, no commitment, no sneaky fine print. Since our app in unlike any other, we wanted to make sure we were setting our Brands up for success and to ensure that, we are committed to walking each and every Brand through the creation and execution of their first Gig on the app - and doing so quickly and efficiently! (We know how little time you have as a small business owner)
Still a bit hesitant about pulling the trigger on this whole FlipperSplash thing? Let me lay out the quick and easy steps to getting y our first (FREE) Gig up and running on the app!
1. Create a Brand Profile
Let’s start really easy - creating a profile. Once you have downloaded the FlipperSplash app, simply click the BRAND icon and complete the form. Once you have received your confirmation email and follow the link, you will be prompted to complete your Brand profile. Add your logo and a little blurb about your business and you’re set! Side note: be sure to use your business email so you can use your personal email to create a Splasher profile! After all, we all have Influence.
2. Check your Email
Once you have created your Brand profile, you will get an email from a member of our team. The email will contain a couple quick questions to help our team best understand your campaign goals and what you are looking to accomplish through FlipperSplash.
3. Create Your First Gig!
Once our team has your goals in mind, we will create a couple mock Gigs on the app. A mock Gig is set to private and can only be seen by you (The Brand) and our team. This will give you a good idea of how a Gig is laid out and will give you some creative ideas on how to work with Splashers. Once the mock Gigs are created, we will discuss wording, tweak as necessary and go public with the Gig!
4. Choose Your Splashers!
We think this part is the most fun! Once your Gig is public, it becomes visible to all the Splashers in our database and gives them the opportunity to apply. After allowing a couple days for Splasher requests to come in, our team will reach out with a list of applicants for you, the Brand, to review. Our team will give you our notes and get feedback from you and, together, we choose the Splashers you want to work with.
5. Assign Tasks
Once you have chosen the Splasher(s) for your first Gig, the next step is to assign them a task. A task is simply a reminder of what is expected and when that expectation is due. Tasks can include relevant tags and hashtags as well as any other additional information the Splasher may need to complete their posts as outlined in the Gig. Once you have created a task for a Splasher, it will populate on the app calendar for both Brand and Splasher.
6. Sit Back and Watch the Magic Happen!
Once your Splashers are chosen and your tasks assigned, all left to do is watch the ripple effect happen! For your first Gig, the FlipperSplash team will track the post(s) going live and once all posts are up, will compile the analytics and send over a case study! Once you have your case study, your FlipperSplash team member will chat with you about the results, what you liked and didn’t and get you all setup to move on with your next Gig!
And that’s all there is to it! Six simple steps to start making a splash for your business! With the first Gig free, what do you have to lose? Still a bit unsure? Drop us a line at hello@flippersplash.com or on Instagram. We can’t wait to help you harness the power of Influencer Marketing through the FlipperSplash app!